The hip hop duo paints a picture of what dating them is like as opposed to the typical song a dance from previous love interests. Delivered over a nostalgic beat that reminds you of the '90s, the delivery and dialogue sets the mood for a cruise down highway or kickback vibes.
Regular Rockstar encourages listeners to persevere through their own storms and challenges, reminding them that they have the power to overcome anything that comes their way. It's a tale of accepting the fact that every other "Rockstar" has had to endure adversity to achieve ultimate success.
Envy explores the common theme of the people closest to you, or those you consider as friends, not showing up for you until after you've captured the attention of the masses.
TheFirm teams up with new TFMG signee and executive to boast recent accomplishments and their ascension in music and music business.
"same" - adjective ˈsām 1 a : resembling in every relevant respect b : conforming in every respect —used with as 2 a : being one without addition, change, or discontinuance : IDENTICAL
This is the culture we live in. Where most would rather be the SAME or conform to feel accepted, apart of the conversation, or to feel validated.
SAME Culture
"same" - adjective ˈsām 1 a : resembling in every relevant respect b : conforming in every respect —used with as 2 a : being one without addition, change, or discontinuance : IDENTICAL
This is the culture we live in. Where most would rather be the SAME or conform to feel accepted, apart of the conversation, or to feel validated.
SAME Culture illustrates just that from TheFirm's perspective.
Exclusively produced by Frank The Phre$h, Stories Behind Bars is a collection of just that. This project is the brain child of the NC bred boom bap producer who also produced "Taught Me" on TheFirm's debut project "Solid Salutations (EP)." With features from long time peer Corey Knoxville and Mike B, this work gives you what's said to be a "90's
Exclusively produced by Frank The Phre$h, Stories Behind Bars is a collection of just that. This project is the brain child of the NC bred boom bap producer who also produced "Taught Me" on TheFirm's debut project "Solid Salutations (EP)." With features from long time peer Corey Knoxville and Mike B, this work gives you what's said to be a "90's vibe" while mixing vulnerability, with passion, fun and grit.
Camy ‘91 is an ode to a familiar out night for Coop & Cannon. A fun vibe with a nostalgic feel, you won’t be able to help but envision the evening journey.
Centered in vulnerability, Absent Love speaks of past relationships and dating experiences that not only articulates the truth about romantic voids, but also acknowledges the need for growth.
Sincerely yours is a present day love journey with a late 90's to 2000's feel. Each song illustrates a step in the journey, from the confident approach of summer vibe "Guaranteed" featuring TheFirm Music Group's first artist, J. Stanley, to the tasteful sensuality in "All Night." TheFirm starts to stretch their artistry in "It's You" which
Sincerely yours is a present day love journey with a late 90's to 2000's feel. Each song illustrates a step in the journey, from the confident approach of summer vibe "Guaranteed" featuring TheFirm Music Group's first artist, J. Stanley, to the tasteful sensuality in "All Night." TheFirm starts to stretch their artistry in "It's You" which describes the reassurance of being committed to the relationship. "Plans" featuring Haikoo takes you on a ride with a Caribbean vibe as the hip hop duo talks of making plays for significant others as long they keep focus on the relationship. In the amazing arrangement of "Sincerely Yours" featuring Brandon Green, the guys speak of solidifying the relationship by reassuring their departure from "the game." "Forever In Love" featuring and produced by J. Stanley, is the icing on the cake as it speaks of navigating the trials and tribulations of relationships on the path to happily ever after.
Sponsored by the Arts & Science Council.
Solid Salutations is TheFirm's debut project introducing listeners to the values that define them as a group and that drives their music. Tracks like "Stay Solid" and "Taught Me" give listeners a classic feel while "Caviar" feels like a braggadocio anthem showing how comfortable J. Cannon and Jus Coop are behind the mic. The project concludes with
Solid Salutations is TheFirm's debut project introducing listeners to the values that define them as a group and that drives their music. Tracks like "Stay Solid" and "Taught Me" give listeners a classic feel while "Caviar" feels like a braggadocio anthem showing how comfortable J. Cannon and Jus Coop are behind the mic. The project concludes with a foreshadowing message letting listeners know that TheFirm intends to work their way up to take "The Crown" and become hip-hop royalty.